Saving The Summer Of Soccer From Gringo Tequila with Mexican Fútbol Legend Memo Ochoa
With the Copa America and Leagues Cup happening alongside the Euros, summer 2024 was dubbed The Summer Of Fútbol and Gran Centenario had one goal (pun intended) in mind: Save fans from bad tequila. To do it, we sent Mexican National Team icon Memo Ochoa on an epic save across time and space to bring the #1 tequila of Mexico to fans across the Americas.
The video was executed as a 30s, 15s and 6s asset and was
leveraged across broadcast, CTV, paid digital, paid social,in-stadium,& organic social placements.
The video was executed as a 30s, 15s and 6s asset and was
leveraged across broadcast, CTV, paid digital, paid social,in-stadium,& organic social placements.
110 million impressions | 13% view-through rate on Meta
